Distribution
We don’t wait for the bears to come to us; we go directly to them. We reach out to these men where they gather. We send out over 25,000 complimentary copies of each issue to hundreds of bear-friendly bars and organizations in scores of cities all around the United States and Canada, and expanding sections of Great Britain, Australia, South America, Europe and Asia.
We are distributed in about 150 U.S. bear bars and businesses (including locations in MA, NY, PA, DC, MD, NC, GA, FL, FL, TN, OH, OH, IN, MI, IA, WI, MN, IL, MO, MO, KS, LA, AR, TX, CO, UT, AZ, NM, NV, CA, OR) and about 40 international bear bars and businesses (including locations in Canada, Spain, France, Germany, Greece, Portugal, Belgium, England, Japan, Brazil, Argentina, Australia, New Zealand, and Mexico). Most of these locations receive 100-150 copies of every issue, and about 90% of respondents to our 2008 distributor survey reported that every copy was picked up within the first week. That is on top of mailings to subscribers, marketing contacts, and seasonal bear events around the world. Additionaly, almost 9,000 members of BearParty.com get access to the interactive online magazine for free.
Each of these printed copies may be shared by several readers. In addition, our feature content and hot bear galleries encourage readers to keep and refer back to each issue many times, making advertising in BearParty Magazine one of the most effective and persistent methods of reaching the bear community.
If your local bear bar doesn't carry BearParty Magazine yet, have them get in touch with us to find out how they can qualify to be added to our distribution list.
Focus
We do not allow our focus to extend to the broader gay community. We have a very specific niche and we respect it. BearParty Magazine is made available by subscription, and distributed for free at a hand-picked network of bear bars and organizations in cities across the United States and around the world. We only partner with establishments which speak directly to the interests of the bear, leather, and gear community. Each of our primary distribution points has established a reputation as a key regional destination for bears and bear-lovers.
